Is true that the demand for tablets now suffers a slowdown, while the 2 in 1 begins to emerge. Even so them sales of the iPad Pro still being superior to them of any other model, including hybrid type Surface Pro 4. Not is something anecdotal, but recurrent along those three quarters past of this 2016. Apple still has much that say in the segment despite the doubts on its strategy of them last years and the giro professional of the product.
It doesn’t matter that the pace of growth of the Surface and volume of business that entails grows at a very good pace in recent months. By now the tablet of Apple in its new version, iPad Pro, continues leading the lists of tablets more sold of the world with a huge difference on the team of Microsoft. In fact, those of Redmond not are even between the five first manufacturers to level world.
The iPad Pro is still the King
While Apple has lost the enormous distance that mediating with other manufacturers makes three or four years, when your tablet had a share equal to or exceeding 50%, after every crisis in the segment and the many who have grown the Android, especially if we take into account low-cost devices, the iPad Pro has meant a 19.9% of sales in the third quarter of the year While Samsung has been with 14.1%. To much more distance are Lenovo and Huawei, with a 5.8 and 5.4 per cent respectively.
Not only that data is important, but also must have in has that the tablet of Apple is which gets older indexes of satisfaction in the latest surveys of JD Power. In this case, Microsoft was placed in second place, while Samsung occupies the third. Anyway, must have in has that the company South Korean not has presented tablet Android of range high in this 2016 and that may have lowered slightly its assessment.
A reinforcement to maintain its future strategy
Precisely yesterday published an issue in which we abordábamos a number of issues that should probably work Apple to ensure its position in the face of the times coming. While the hybrid with Windows 10 increase your demand and Google are excited staff with the promise to make converge smartphone and tablet PC on a platform called Andromeda, Apple appears to be strong in its bid to keep iOS and Mac OS separated.
What is clear is that Apple has lost much advantage and although it continues to lead the industry, can fall asleep with a strategy continues, they need to fall in with some unexpected twist. A keyboard, only does not seem to be the solution.
Source: pantentlyapple.com
Article the iPad Pro is the tablet more sold in 2016, in all his quarters was published in TabletZona.