The prestigious analyst Ming-Chi Kuo of KGI continues with its reports to investors. If this was already advancing us that Apple could release three versions of its iPhone next year, now goes beyond to indicate that two versions, which could correspond with the 7s and 7s Plus cheaper iPhone iPhone, they would come with a price reduction. IPhone 8, the third model, It was placed as reference and highlight device of the catalogue in terms of design and features.
Three years Apple bets on the launch of two versions of their iPhone. A strategy that emerged after the explosion in sales of the so-called phablet. Thus, the signature of the Apple responded with its Plus version, characterized by incorporating a display of 5.5 inch, while the standard version also established the minimum size for the screen in 4.7 inch. In 2017 the new business strategy of the Americans well could focus equally on the characteristics of the screen, only this time the technology OLED would be the protagonist, although there may be more news.
7s and 7s Plus cheaper iPhone iPhone
Thus implies Ming-Chi Kuo, who considered that the three versions of the iPhone that Apple will launch as the next generation of your smartphone will be differentiated not only by the screen, but also by its price. While the iPhone 8 would be the reference, the model most desired, with features such as screen OLED 5.5 inches, the two remaining versions come with 4.7 and 5.5-inch LCD screen, as has been the case to date. They could go with lower prices the previous generations, 6s and 7 iPhone iPhone.
A new strategy to expand market share
This restructuring of the catalogue of novelties of Apple not only would be endorsed by the differentiation of characteristics. According to the analyst of KGI, Apple could exploit the next generation of iPhone to follow a new business strategy. That would offer a top model of the range, the most representative in the form of iPhone 8. Both versions that would accompany it would be the aforementioned 7s and 7s Plus cheaper iPhone iPhone. This way Apple could take the initiative to open up to other markets where the high price of its devices is the greatest obstacle to increase their level of market. Meanwhile, iPhone 8 was placed as the flagship, with its respective price to match.
Indeed, the analyst predictions point to the focus of sales of Apple would focus on the iPhone 8, which snapped around the 50 and 55% of them. In terms of the 7s iPhone and iPhone Plus 7s, place with some statistics of sales around the 30 or 35%.
Article 8 iPhone would come accompanied by a few iPhone 7s and 7s Plus cheaper iPhone was published in MovilZona.